BUSINESS

Amazon reportedly in deal with Diamond Sports, broadcaster of Bucks, Brewers

Ricardo Torres
Milwaukee Journal Sentinel
Milwaukee Bucks guard Damian Lillard hits the game-winning three-point basket at the end of overtime against the Sacramento Kings on Jan. 14, 2024, at Fiserv Forum in Milwaukee.

Wisconsin sports fans may have a savior in Amazon.

Diamond Sports, the company that owns Bally Sports and broadcasts Milwaukee Bucks and Brewers games, has reportedly reached a deal with Amazon for its regional sports networks.

The Bucks and Brewers have declined to comment on this story.

More:Bucks, Brewers still on Bally Sports Wisconsin but future's in flux. This timeline explains why.

A deal was announced between Amazon and Diamond Sports Group on Wednesday. Diamond Sports has filed for bankruptcy and is in the process of reorganizing.

Amazon has shown interest in the company for the last several weeks and has been getting involved more in streaming live sports.

According to the Associated Press, Amazon will make a minority investment in Diamond Sports and will arrange to provide access to Diamond's content through Prime Video.

Customers can access their local team's content on Prime Video. Pricing and availability will be announced at a later date.

“We are thrilled to have reached a comprehensive restructuring agreement that provides a detailed framework for a reorganization plan and substantial new financing that will enable Diamond to operate and thrive beyond 2024,” Diamond Sports CEO David Preschlack said in a statement. “We are grateful for the support from Amazon and a group of our largest creditors who clearly believe in the value-creating potential of this business. Diamond’s near-term focus will be on implementing the RSA and emerging from bankruptcy as a going concern for the benefit of our investors, our employees, our team, league and distribution partners, and the millions of fans who will continue to enjoy our broadcasts.”

Diamond recently reached agreements with the NHL and NBA to keep local rights through the end of this season. It remains in discussions with Major League Baseball on reworked agreements for the upcoming season, with the next court hearing scheduled for Friday.