Fashion designer, 49ers wife who designed game day looks for Simone Biles, Taylor Swift reaches NFL licensing deal
Hannah KirbyRemember that super-cool custom puffer vest Simone Biles sported this past Green Bay Packers season? The self-taught fashion designer and NFL wife behind it has reached a licensing deal with the NFL.
A USA TODAY report said that the new deal will allow Kristin Juszczyk to use official NFL logos on her future designs, according to Sportico. Financial terms of the deal haven't been released.
Four-time Olympic champion Biles isn't the only GOAT Juszczyk has made game day garb for.
Those jaw-dropping custom puffer jackets that THE Taylor Swift and Brittany Mahomes wore to support their guys in subzero temps at Arrowhead Stadium — all Juszczyk.
If anyone knows what makes a game-day fit, it's her. She creates her own every week to cheer on her husband, San Francisco 49ers fullback Kyle Juszczyk.
Yes, her hubby will soon be facing Swift's boyfriend, Travis Kelce, and Mahomes' husband, Patrick Mahomes, in Super Bowl LVIII.
Kyle is such a hype man, shouting out his wife's work on social media and commenting on photos of her creations to make sure people know who made 'em.
Juszczyk has also created custom wears for Taylor Lautner, Oliva Culpo and her husband's teammate, Deebo Samuel. She documents the making of her designs on her popular TikTok page, which has over 374,400 followers.
More about Kristin Juszczyk
A love for sewing was instilled in Kristin Juszczyk at a young age, according to the bio on her website.
"I spent countless nights crocheting with my grandma while watching Wheel of Fortune," Juszczyk's bio said.
Two decades later, Juszczyk rediscovered that love for sewing when making Halloween costumes for her and her husband.
"After finishing that project, I got a feeling like I’ve never felt before, a feeling like this is what I should have been doing my whole life," her bio said.
From there, Juszczyk started "reworking" T-shirts, jerseys and even footballs into game day outfits for herself.
"I absolutely love what I do and just want to let you all know it’s never too late in life to rediscover a passion or talent!" the bio said.
The puffer vest Kristin Juszczyk made for Simone Biles
Juszczyk transformed the jersey of Packers safety Jonathan Owens into a puffer vest for his wife, Biles — and shared the process on TikTok.
According to Juszczyk's video:
Juszczyk started by removing the jersey's sleeves. She traced out her pattern, then cut it out. She cut out the same pattern on a piece of fleece.
She attached the jersey to the fleece, then taped her lines to be channels for the puff. After that was stitched, she stuffed the puffer vest.
Next, she attached the collar and secured the vest's openings.
The vest's interior was just as special as its exterior. The green plaid lining featured Packers details, including pockets, a pennant and a patch. Plus, a patch of the Olympic rings and the NFL logo.
The end of the video showed a pic of Biles in the puffer vest walking hand-in-hand with Owens. She paired it with low yellow Moon Boots and a Louis Vuitton.
"She looks incredible," Juszczyk said in the video. "Thank you so much, Simone, for trusting me with this project."
USA TODAY contributed to this report.